Mad Sun Marketing is a boutique agency specializing in marketing strategy and execution, PR, artist relations, graphic production, eNewsletters, web development, social marketing, advertising and materials, video and photo shoot direction, and writing for music, audio and musical instrument companies.

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Laura B. Whitmore, President

Music Industry veteran Laura B. Whitmore owns and runs Mad Sun Marketing, a boutique agency that specializes in marketing, PR, artist relations, event production, graphic design, and more for music and audio companies. Prior to launching Mad Sun, Whitmore spent two decades as the marketing manager for Korg USA, handling all marketing for the Korg, Marshall and VOX brands in the U.S. She also started her career in the Direct Marketing department of CBS Records.

A singer-songwriter and performer herself, Whitmore is the founder of the Women’s International Music Network (thewimn.com) and the music contributor for Parade.com. Whitmore hosts and moderates workshops, panels and showcases at industry and festivals, including NAMM, SXSW, ASCAP Expo and more, and is the host and producer of the annual She Rocks Awards at the January NAMM Show. She also produces a series of events in partnership with journalist Brad Tolinski under the company name BackStory events.

Current and previous clients of Mad Sun include:

And more!